Privacy Policy

Last updated: 28 July 2026

This Privacy Policy explains how Amadea Limited (trading as 3rive, "we", "us", "our") collects, uses, and protects your personal data when you visit https://3rive.ai or use our services. We are committed to protecting your privacy and handling your data in line with the UK General Data Protection Regulation (UK GDPR) and the Data Protection Act 2018.

1. Who we are

3rive is a trading name of Amadea Limited, a company registered in England and Wales (company number 14115424). For the purposes of applicable data protection law, we are the "data controller" of your personal data. If you have any questions about this policy, you can contact us at team@3rive.ai.

2. The data we collect

We may collect and process the following categories of personal data:

  • Contact details: such as your name, email address, phone number, company name, and any information you provide when you complete our contact form, book a call, or email us.
  • Communications: the content of messages you send us and our correspondence with you.
  • Usage and device data: such as your IP address, browser type, device information, pages visited, and how you interact with our site, collected through cookies and similar technologies (see section 6).
  • Transaction data: where you purchase a service, limited details relating to your order. Card payments are processed by our payment provider; we do not store your full card details.

3. How we use your data

We use your personal data to:

  • respond to your enquiries and provide the services you request;
  • set up, manage, and deliver our services and process payments;
  • send you service-related communications and, where you have agreed, marketing;
  • operate, maintain, and improve our website and services;
  • comply with our legal and regulatory obligations.

4. Our legal bases

We rely on the following legal bases to process your data:

  • Consent: for optional cookies/analytics and for marketing communications, which you can withdraw at any time.
  • Contract: where processing is necessary to provide a service you have requested or to take steps to enter into a contract with you.
  • Legitimate interests: to run and improve our business and secure our website, provided your interests and rights do not override these.
  • Legal obligation: where we must process data to comply with the law.

5. Sharing your data

We do not sell your personal data. We share it only with trusted service providers who help us operate our business, and only as necessary. These include:

  • 3rive Marketing Hub: our CRM and contact-form provider;
  • Stripe: for secure payment processing;
  • Calendly: for scheduling calls;
  • Cloudflare: for website hosting and delivery;
  • Google Analytics: for website analytics, where you have consented.

We may also disclose your data where required by law or to protect our legal rights.

6. Cookies and analytics

We use cookies and similar technologies to make our site work and, with your consent, to understand how it is used. Non-essential and analytics cookies are only set after you accept them via our cookie banner. You can change or withdraw your consent at any time through your browser settings or by clearing cookies.

7. International transfers

Some of our providers may process data outside the UK. Where this happens, we take steps to ensure your data is protected by an adequate level of protection, such as the UK's International Data Transfer Agreement or equivalent safeguards.

8. How long we keep your data

We keep personal data only for as long as necessary for the purposes set out in this policy, to provide our services, and to meet legal, accounting, or reporting requirements. When it is no longer needed, we securely delete or anonymise it.

9. Your rights

Under UK data protection law, you have the right to: access your data; request correction or erasure; restrict or object to processing; data portability; and withdraw consent at any time. To exercise any of these rights, contact us at team@3rive.ai. You also have the right to complain to the Information Commissioner's Office (ICO) at ico.org.uk.

10. Data security

We use appropriate technical and organisational measures to protect your personal data against unauthorised access, loss, or misuse. No method of transmission over the internet is completely secure, but we work to protect your data and to notify you and the relevant authorities of any breach where required.

11. Changes to this policy

We may update this Privacy Policy from time to time. Any changes will be posted on this page with a revised "last updated" date.

12. Contact us

If you have any questions about this Privacy Policy or how we handle your data, please contact us at team@3rive.ai.